Results from This Site: 1 - 10 of 17 total results for Wavemaker
  • appointment marks yet another major loss for WPP's Wavemaker media network - predecessor agency MEC had been the incumbent media shop - and also for BBDO, which had handled most creative. MDC's Anomaly
  • follows on from the combination of MEC and Maxus to form Wavemaker, and the merger of five separate design agencies within the WPP to form SuperUnion. WPP Australia & New Zealand, which is publicly
  • relationship with WPP's hard-pressed media agency Wavemaker after just a few weeks. Wavemaker was only officially appointed by Otto in February, although the two companies had been working together since
  • The new network will be called Wavemaker, a name inherited from the former MEC's content development division. The group's explanation for the choice of the name is typically contrived: "Making waves
  • Another week, another loss for struggling Wavemaker. Pharma group Amgen is to transfer its $350m US media account to Omnicom's Hearts & Science agency. The business was previously split between Wavemaker'
  • Also WPP's Wavemaker network, formed from the combination MEC and Maxus, picked up its first new client since the merger, Formula 1 racing. Media buying was previously handled by Bernie Ecclestone personally.
  • decision to merge MEC and Maxus to form new network Wavemaker. There is every sign that clients, especially those of MEC, are using the opportunity to test the waters for an alternative. The two latest
  • New Zealand; by Wavemaker in India and another as yet unidentified WPP agency in Japan. Publicis-owned Spark Foundry wins the business in China and South East Asia. In other assignments, creative moves
  • In other assignments, WPP's Y&R and Wavemaker scored welcome victories with the capture of US cable operator Optimum (the former Cablevision). Rural telecoms supplier Frontier Communications picked Hill
  • no less than four separate accounts by newly merged Wavemaker, which has had an abysmal first few months of existence. Hotel giant Marriott International is moving its entire global media account to Publicis

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