WPP is reported to have retained Disney's business in India. Adbrands Daily Update 8th May 2019: Omnicom Media Group made changes to its senior executive team following the retirement of Colin Gottlieb,

lead marketing networks housed within marketing giant WPP. The agency was originally created in 1948 by British-born advertising legend David Ogilvy, virtually from scratch, and its subsequent success

The Marketing Arm and Optimum Sports, while WPP has Prism and 141 Alliance as well as units of Ogilvy and H&K Strategies. Publicis Groupe's MSL division handles some sports marketing, as do Publicis Events

but has been overtaken as the largest within the WPP portfolio by the healthcare satellites of Wunderman Thompson and VMLY&R. Advertising Age estimated revenues of $104m in 2019; MM&M estimated $150m.

Even so, despite its recovery since 2016, WPP's Brandz study still ranks Olay below rivals. It estimated a brand value of $3.8bn, significantly lower than key rivals Nivea, Clinique and Dove, all of which

and will be headquartered in Chicago. However, WPP's Kinetic will continue to oversee out-of-home media, while MEC was reappointed for Molson Coors Canada. In the UK, Publicis-owned Zenith was reappointed

but is now a division within WPP's GroupM umbrella. It was the #4 media specialist worldwide in 2020 with billings of $17.6bn, according to COMvergence. It is one of the widest-ranging global media shops,

sole custody of its creative account to a unit of WPP. For decades, the fast-feeder's business has been managed around the globe by either Leo Burnett or one of the big three Omnicom networks of DDB,

creative chief Rob Reilly resigned to become group CCO of WPP. His successor at McCann has yet to be named. Capsule checked 7th December 2020 Subscribe to access account assignments Adbrands Account

It is an equivalent to WPP's GroupM, Omnicom's OMG and what is now Publicis Media. Initiative and UM (or Universal McCann) are the group's two main planning and buying networks. They were joined in 2012