dressings business recently acquired by Pinnacle from Unilever. Hillshire's CEO Sean Connolly will remain CEO of the merged group, whose sales will top $6.6bn this year. Rapper turned technology guru

while Unilever consolidated global responsibility for Dove's Men+Care sub-brand with main agency Ogilvy (out of BBH). HP consolidated most global PR duties with Omnicom, shutting out WPP-owned Burson-

developing markets from long-time adversaries such as Unilever. He has come under increasing pressure from investors after several sets of lacklustre quarterly results. By contrast, Lafley's period as

Its other assets include Zest soap (ex-Unilever), VO5 (ex-Alberto Culver), LA Looks and Soft&Dri (ex-Henkel). US supermarket giant Kroger agreed to acquire Vitacost, an online retailer of vitamins

January with a brief to build wider ties with key client Unilever, a longtime Lowe partner. Lowe CEO Michael Wall will add Wright's other Lowe-related duties, with support from chief growth officer Naomi

72andSunny was handed a global creative brief for Unilever's Axe/Lynx grooming account, though it was stressed that BBH and Ponce Buenos Aires remain on the roster. TBWA's under-performing New York office

Unilever placed global creative for its Maille mustard and dressings business with Adam&Eve DDB. However the week's single biggest account move was a much-needed win for Arnold Worldwide, which takes

Newell Rubbermaid has been led since 2011 by former Unilever USA chief Mike Polk. JCPenney's new marketing chief Debra Berman announced another shakeup of the struggling retailer's marketing roster.

Mars (2012), Ikea (2011), Unilever (2010), Volkswagen (2009) and P&G (2008). In the news this past week: Agencies Former BBDO executive Peter Sherman has jumped ship from his role as JWT's North America

previously EVP, North America for Unilever. He becomes COO for Western Europe. Pepsi launched its latest attempt to capture the elusive US mid-calorie cola market. PepsiCo and Coca-Cola have both made