Omnicom (primarily BBDO and DDB) and WPP (mainly J Walter Thompson). Media is already consolidated at Interpublic with dedicated agency J3, and J&J has now persuaded Omnicom and WPP to follow suit with

It is still one of the 'Big Four' alongside WPP, Omnicom and Publicis. However, it struggled for most of the early 2000s with challenges in different parts of its portfolio. Initially, these difficulties

Neither Interpublic nor Omnicom agreed to participate in the review, and Mindshare declined the opportunity to defend the business. The reason was identified earlier this summer by Initiative CEO Mat

Key rivals include Omnicom's GMR and Project Worldwide's George P Johnson. Interpublic also owns Momentum and Octagon. Adbrands Account Assignments is a database tracking account management for the world'

Interbrand is the lead branding business within Omnicom. Its footprint has been reduced slightly in the past couple of years. As of early 2021, there were 14 offices in 13 countries. Interbrand has representation

The Integer Group is a key member of Omnicom's extensive portfolio of below-the-line marketing services shops, aligned primarily with Omnicom's TBWA network. In the early 2010s it absorbed several of

created by Omnicom in 2016 as the new home for the recently captured Procter & Gamble North America account. It has been built more or less from scratch rather than through acquisition, though much of

Star is one of several operating under the Omnicom Health Group. Although its main offering is traditional professional advertising, the shop also provides offers a range of other services in the healthcare

Luckily, parent group Omnicom agrees with Goodby's strategy, and this creatively led agency retains standalone status within the marketing giant's portfolio, allowed very much to go its own way, producing

GMR was acquired by Omnicom in 1997, and a year later took its first steps into sports marketing. It is now one of the two biggest experiential agencies in the US, and also offers sponsorship, shopper