and a unit of Interpublic's McCann Worldgroup. Industry watcher PRovoke ranked it as the global #2 in 2020 with estimated fee income of $820m (down from $865m the year before). It was PRovoke's Global

now generally known as UM - is the larger of Interpublic's two global media planning and buying networks. For 2020, COMvergence estimated global billings of $9.2bn. Although it is traditionally aligned

Chevrolet started life in 2012 as a partnership between Interpublic's McCann and Omnicom's Goodby Silverstein. That lasted a year before McCann took full control of the project. Adbrands Weekly Update

Acquired by Interpublic in 2001, it retained its standalone status, aligned with McCann Worldgroup. However, performance during the later 2000s was uneven, with the agency becoming increasingly reliant

followed by Interpublic at 11.5% and Havas at 11.4%. A little way behind was Publicis (despite its string of account wins) with 10.5%, followed by WPP at 9.5% and then Dentsu with 9.1%. Adbrands Update

is the biggest creative network by revenues within Interpublic after its three main ad agencies. AdAge estimated revenues of $415m in 2019. There is an extensive global presence now stretching to 16 offices

followed by Interpublic at 11.5% and Havas at 11.4%. A little way behind was Publicis (despite its string of account wins) with 10.5%, followed by WPP at 9.5% and then Dentsu with 9.1%. Adbrands Update

It has been owned since inception by Interpublic, and works closely with that group's PR and experiential subsidiaries. Octagon Sports & Entertainment is a wider entity that serves as an umbrella for

operating as a standalone unit within Interpublic. Highly regarded for its creative work, it had gradually established a national footprint by absorbing fellow independent Long Haymes Carr in 2000, as

most notably the absorption of Interpublic's separate Zentropy Partners digital business between 2001 and 2004. As such, MRM was one of the first agency networks to combine digital and direct marketing