in a deal with Interpublic in 1999. In 2002, Lost Boys and Icon merged to form LB Icon. UK-based Wheel was added to the mix in 2004, and by 2006, LB Icon was among the world's largest digital marketing

later acquired by Interpublic. That relationship became increasingly strained, especially after S&J's flagship client Mercedes-Benz threatened in 2005 to find a new agency unless creative output improved.

global direct marketing and interactive arm within Interpublic, operating primarily as a conflict agency for what was then the Draftfcb network. However its international presence didn't survive long.

established an important media negotiation partnership with Interpublic's Initiative. In 2006, the Mitchell-Initiative buying group made headlines with a pioneering cross-media deal to fix rates on all

has a new leader. Interpublic named Daryl Lee as the new CEO, taking over from Bill Kolb, who remains chairman for the time being. Lee moves from IPG's media umbrella Mediabrands where he was global CEO.

Grivas will join later this year from Interpublic's Reprise Media unit, where she is currently CEO. 20th Apr 2022: Initiative's global CEO Amy Armstrong is moving to Amazon as director of customer development

19th Jan 2022: Interpublic promoted Lynne Lewis, CEO of UM USA, to the role of global CMO for media umbrella Mediabrands. Joe DeMiero was named as her replacement at UM, reporting to global CEO Eileen

18th Nov 2021: Interpublic's former CEO Michael Roth will retire as executive chairman and as a director of the group at the end of this year. Philippe Krakowsky succeeded Roth as CEO at the beginning

resigned as CEO of 303 MullenLowe in Australia following Interpublic's sale of a majority stake in the agency to local marketing group Attivo. The former CEO of DDB Australia, Cleaver originally launched

16th April 2021: Weber Shandwick, the Interpublic network best known for its PR and social media operations, has appointed its first ever global chief creative officer. Tom Beckman was previously global