Results from This Site: 41 - 50 of 68 total results for HP
  • Several new marketer appointments this week. HP's marketing chief Antonio Lucio is moving to Facebook to take over from CMO Gary Briggs, who will retire at the end of the year. Lucio is replaced as CMO
  • who suffered a combined 11% decline. HP retained its position at the top of the table, though Lenovo closed the gap slightly as a result of its newly minted joint venture with Fujitsu of Japan. Dell remains
  • worldwide marketing at HP, and 14 years as VP, worldwide advertising at Apple. He is replaced by Gina Qiao, previously SVP marketing at Lenovo's mobile division. At the same time, Nick Reynolds, former
  • HP reported solid topline growth for its most recent financial year, ended October. Revenues rose 8% reported - 9% at constant currencies - to $52.1bn and net earnings were up marginally at 1% to $2.8bn.
  • HP held onto the top spot in the global PC market in 2Q according to latest figures from researcher IDC. It regained the lead from Lenovo last quarter for the first time since 2013. IDC recorded a 3%
  • HP regained the lead in the global PC sector for 1Q 2017, according to market-watcher IDC, for the first time since 2013. IDC estimated 13% year-on-year growth in shipments to 13.1m units, equivalent
  • probably PHD's capture of global digital media for HP, previously managed by WPP's Essence unit. Billings are over $300m. PHD already manages HP's traditional media. Meanwhile, Sprint completed the transfer
  • Lenovo retains the global #1 spot, but HP is close behind, with less than 1% market share to separate them. Apple and Asus are also closely matched in the #4 and #5 spots. Apple was #4 in the final quarter,
  • Farid New York for HP. But we really hated Sra Rushmore's mawkish Christmas campaign for Coca-Cola. In the news this past week: Brands & Advertisers In one of the most startling turnaround announcements
  • HP "Brothers" by AMV BBDO Adidas "You Be You" by 72andSunny Amsterdam Ram Trucks"Praise" by Richards Group Adbrands Weekly Update takes a short break next week. Normal service resumes on Thursday

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