GlaxoSmithKline advertising & marketing assignments Profile subscribers click here for full profile Selected GlaxoSmithKline advertising Previous Next GSK - or GlaxoSmithKline as it was officially

GlaxoSmithKline (UK/US) Profile subscribers click here for full profile GlaxoSmithKline is traditionally regarded as one of Europe's leading pharmaceutical developers but like its peers, it has been

the new name for the consumer healthcare division of GlaxoSmithKline, demerged as a separate company in 2022. It was already the global #1 in its field in 2019 but got bigger still following the takeover

not least sizeable asset-swapping deals in 2014 with GlaxoSmithKline and Eli Lilly. Advertising Who handles Novartis's advertising? Click here for Agency Account Assignments for Novartis from Adbrands.

Arixtra and Fraxiparine, were sold in 2004 to GlaxoSmithKline to appease merger regulators. Because of the split in revenues for Plavix, Sanofi's own top-selling drug has for several years been the slow-

including GlaxoSmithkline. Other OTC products included Rogain/Regaine, Nasalcrom, PediaCare, Dramamine, Colpermin and Luden's. Acquired by Pfizer, they were later sold off to Johnson & Johnson with the

followed by GlaxoSmithKline (12.7%) and Unilever (8.1%). In some countries, its share is even higher. In the UK, for example, Colgate held over 46% value share by mid-2017, according to Nielsen, more

as well as other nutritional brands owned by GlaxoSmithKline. That deal completed in April 2020. Another key local jewel is Kissan, the market-leader in jams, ketchup, spreads and soft-drink squashes.

unusual addition to the coffee machine sector comes from GlaxoSmithKline, which this week launched a line of "PowerPods" for its Theraflu cold and flu remedy in the US. The single-serve capsules are designed

acquisition of the Lucozade and Ribena brands from GlaxoSmithKline for £1.35bn. The resulting business adopted the new name Lucozade Ribena Suntory. Lucozade had been owned by GlaxoSmithKline and its