and US-based creative boutique Optimist Inc. Droga5's London office was named as new global creative agency for Barclaycard, the credit card arm of Barclays Bank. Click here for a summary of other account

Kraft Heinz appointed Droga5 as lead agency for two significant US brands: Kraft Mac & Cheese (out of Crispin Porter & Bogusky) and Philadelphia Cream Cheese (out of Leo Burnett). Two further agencies

from Droga5), while tax and accountancy firm H&R Block selected Interpublic-owned Deutsch. That's a significant blow to incumbent Fallon, which is also defending a newly announced review in the UK of

Frieze art fairs and marketing agencies including Droga5 and Art+Commerce. In the news this past week: Agencies Yes, Cinderella, you shall go to the Ball! A year ago, Publicis Groupe's new CEO Arthur

Hennessy "Major" by Droga5 NY >Schweppes "What Do You Expect?" by BETC Paris >Spectrum "Monsters: BBQ" by Something Different Mother regains all its creative energy for this superb new spot for

Hut chain is seeking a new agency to take over from Droga5. Click here for a summary of other account changes this quarter or here for the full searchable database of account assignments. In the news

Ancestry dropped Droga5 as its US creative partner, though it will continue to work with that agency's London office for the UK market. Click here for a summary of other account changes this quarter or

from Mother) and Rossmann pharmacies in Germany. Droga5 London joined the Mini global roster to handle the launch of the car brand's new electric model. One important new review: AFLAC insurance called

Droga5 New York said it has "ended its employment relationship" with its chief creative officer Ted Royer. "We are committed to maintaining a safe and inclusive environment for all our employees," it

Tourism Australia "Dundee" by Droga5 NY >Team Canada "Be Olympic" by Sid Lee >PepsiCo "Doritos vs Mtn Dew" by Goodby Silverstein Ah, decisions, decisions. There has been a flood of new ads in advance